Hasn’t Detroit been through enough? Last week 7-Eleven obliterated a famous mural by artist David Rubello, then erected a large advertisement featuring a mustachioed cat drinking a Slurpee. The geometric artwork had been in place for over 40 years.
7-Eleven recently announced their foray into exhausted trends with their hipster mustache straws and mason jar moonshine cups. 7-Eleven’s old-idea generator, Laura Gordon, hopes fans of 7-Eleven Slurpees will create lots of content for the brand’s lackluster social media accounts this summer. And just to show Gordon is hip to viral Internet moments circa 2006, she’s injected a cat into the mix. What a mess.
A Sign of the Times: This Slurpee Cat vs That 1973 Mural [Deadline Detroit]